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04 Mar 2015

Projection technology launches street art into mainstream culture

Supplier: Technical Direction Company

More Technical Direction Company details
Artist Sofles' works were projected onto Melbourne's largest mural
Graffiti artists were able to express their artworks using technology from TDC – Technical Direction Company as part of a major cultural event.

Australia’s annual ‘White Night Melbourne’ took place on 21 February, with the projected street art among the highlights. The interactive mural project, ‘Sofles – Graffiti Mapped’, was curated by Juddy Roller and featured the work of Australian street artist Sofles.

Using TDC’s projection mapping technology, the graffiti artwork was displayed on Melbourne’s largest mural, which is five stories high and 70m long.

TDC also provided video projection technology and expertise across a number of the exhibits at the twelve-hour White Night Melbourne event.


Supplier: Technical Direction Company
Alexandria NSW Australia
TDC was formed over 30 years ago by Michael Hassett. TDC is a wholly owned Australian company and we're proud of that. Michael founded TDC in 1981 and today we see ourselves at the forefront of the market as a specialist in video equipment solutions. TDC is committed to providing high-end video technology solutions that enable our clients to flawlessly push creative boundaries. By providing a broad range of video technology resources and running a combination of the most impressive fleet of LED screens, large scale projection equipment and broadcast camera systems, TDC has been involved in some of the most prestigious live events in Australia.
Web: www.tdc.com.au

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