Modern apothecary skincare brand Sweet Bee Organics has entered the spa market with its first treatment at the hotel and members’ club The Ned London, in the UK.

Sweet Bee Organics’ products are handcrafted in small batches using organic ingredients and are based on traditional remedies.

Hollie King, founder of Sweet Bee Organics, says: “Sweet Bee Organics was born out of a passion for creating natural products that truly support the way we live and feel. Partnering with The Ned, an icon of wellness and style, is a dream come true. Together, we’re bringing people the opportunity to experience the power of magnesium in the most luxurious way possible.”

The Sweet Bee Magnesium Massage is on the spa menu at The Ned London, featuring Sweet Bee’s Organic Magnesium Butter. The 80-minute treatment, which costs £235, has been developed to soothe muscles, ease inflammation and restore balance to the body.

The brand says the butter has sleep-enhancing properties, which are combined with personalised massage techniques and hot stones to calm anxiety and deepen relaxation.

The price of the treatment includes a Sweet Bee Magnesium Butter to take home, for the guest to extend the treatment’s benefits.

Svetlana Strbac-Lewis, head of wellness at The Ned, says: “Our guests come to The Ned Spa to unwind, recharge and reconnect. Sweet Bee’s approach to wellness, rooted in purity, efficacy and sensory pleasure, fits perfectly with our ethos. The Sweet Bee Magnesium Massage brings something truly unique to our treatment menu.”