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Snorri Touren was created by Jora Vision in partnership with Mack Animation, Mack Solutions and Mack Rides
Europa-Park, Europe's second largest theme park, has appointed theming design company Jora Vision to create a new family dark ride for the upcoming Scandinavia-themed area of the park.
Called Snorri Touren, the family-friendly ride, which is expected to open later this year, takes guests on an adventure through the magical world of Rulantica, with a friendly octopus travel agent called Snorri. On their travels guests celebrate with trolls and meet sea people before coming face to face with the sea serpent Svalgur.
Jora Vision worked closely with Mack Solutions, Mack Rides and Mack Animations to create the ride, and were responsible for the overall concept design and implementation.
Simeon van Tellingen, creative director at Jora Vision, said: "What we love about this attraction is the combination of classic dark ride techniques, such as animatronics and elaborate show sets with state-of-the-art technology such as integrated media, lighting and special effects. Although it is designed to 'wow' families with young children, it will definitely entertain guests of all ages."
Patrick Marx, project manager at Mack Solutions, said: "The creative chemistry with Jora Vision has been superb, we are confident that they are the right partner to bring the story to life and develop it into a wonderous ride."
Jan Maarten de Raad, CEO at Jora Vision, added: "The collaboration with Europa-Park is great, together we form a dream team. I am sure that the passion of our joint adventure will come back into the overall experiencer and guest appreciation."
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Panatta Srl
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