Sunday 08 December 2019 | leisure-kit.net: The search engine for leisure buyers

11 Oct 2019

ClassPass inspires with digital campaign

Supplier: ClassPass

More ClassPass details
The ClassPass campaign shares stories from instructors, like Andrew Essence (pictured), to showcase the platform's diverse offering
ClassPass has launched an out-of-home (OOH) and digital campaign celebrating the stories of its instructors and studios.

The campaign was developed in partnership with London-based creative agency Breaks, and was designed to showcase the fitness platform's diverse offering, by showing potential users how the community is growing and how they can become part of it.

It features eight creatives sharing stories from different instructors and studios on the ClassPass platform. Speakers include Kim Ngo from Food&Lycra, The Foundry co-founders Dave Thomas and Ben Gotting, Nesrine Dally co-founder of Thai Fit, PT and Crossfit coach Matt Rodwell, PT Andrew Essence, co-founder of Yoga on the Lane Naomi Annand and Joelle D'Fontaine creator of At Your Beat.

The stories are designed to illustrate how instructors and studios benefit from using the ClassPass platform and the positive impact it has had on their fitness experiences.

Megan Donnelly, head of international brand at ClassPass, said: "This creative campaign has been designed to tell the human stories behind the passionate ClassPass community and champion the hardworking instructors, passionate studio owners and loyal users."

"By bringing these stories to life we hope to inspire consumers to start with a class and become part of this community themselves," she added.

The campaign will also offer a seven-day free trial and 25 credits for new customers.


Supplier: ClassPass

ClassPass is a membership programme or fitness classes across multiple gyms and studios, making working out more accessible. ClassPass members enjoy greater variety and engagement in their fitness regime, all at a lower price than if they were to book classes individually on their own. Participating studios benefit by attracting new students and profitably filling excess capacity in classes.
Web: classpass.com/try/community

Click here to visit ClassPass's leisure-kit listing


Connect with
leisure-kit.net
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

Find the right products and services for your company
News search
 
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

Call
+44 (0)1462 431385
 
Profile

Aaron Simpson

Quintessentially is an exclusive concierge service for some of the world’s richest people. Co-founder Aaron Simpson reveals what wealthy people want
View feature>>
Catalogue gallery
 
Company profile
 
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwide.
View full profile>>
 

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email [email protected]
Leisure jobs
Powered by
leisureopportunities.com
Assistant General Manager - Telford
Salary:
Location:Shropshire, England
Company: The Gym Group
More>>
Tour Operations Manager
Salary: Competitive
Location:Wembley, UK
Company: The Football Association
More>>
Personal Trainer / Fitness Trainer
Salary: 100% of your PT earnings
Location:Manchester, UK
Company: The Gym Group
More>>
Senior Recreation Assistant (Lifeguard)
Salary: Up to £23,894 per annum
Location:Crystal Palace, London, UK
Company: GLL
More>>
 
Leisure news
Powered by
leisureopportunities.com
06 Dec 2019
ECB and Premier League launch joint venture to promote diversity at primary schools

The England and Wales Cricket Board (ECB) and Premier League are partnering to encourage primary school children across England and Wales to celebrate diversity.
More>>
06 Dec 2019
Leisure trust Life Leisure launches new boutique brand – H1VE

Life Leisure is expanding its facility portfolio with the launch of an independent boutique fitness brand.
More>>
 
Diary dates
Powered by
leisurediary.com
08-09 Dec 2019
Spa & Beauty Forum

A. ROMA Lifestyle Hotel Roma
Italy
More>>
10-12 Dec 2019
SportAccord Pan America

tbc Fort Lauderdale
United States
More>>
13 Jan 2020
BALPPA Annual Dinner

Madame Tussauds London
United Kingdom
More>>
 
Property & tenders
Powered by
leisureproperty.com
Expression of Interest in the management and maintenance of the sport and community facilities in Fairfields, Milton Keynes.
Location:
Company:Milton Keynes
More>>
Expressions of interest to identify suitable operator to assume the operation of swimming lake at Beckenham Place Park
Location: South East London
Company:Lewisham Council
More>>
Sale of Exceptional Development Site: Portugal's first truly holistic wellness retreat
Location:
Company:Cadavais Investimentos Turisticos
More>>

 

To advertise your product and
reach over 57,000 leisure buyers
call
+44 (0)1462 431385

Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd