Monday 22 July 2024 | leisure-kit.net: The search engine for leisure buyers

ADVERTORIAL
IDEA® Health & Fitness Association partners with CoverMe Fitness to deliver real-world solutions for fitness professionals across the globe

Supplier: CoverMe

More CoverMe details
The agreement has been made to create more opportunities for fitness professionals
photo: Shutterstock/Lucky Business
IDEA® Health & Fitness Association and CoverMe Fitness are proud to announce a strategic partnership to address some of the biggest challenges facing fitness professionals and the industry at large, which has launched at IDEA World Convention in the US this week.

Combining their extensive expertise and experience, the two organisations are set to revolutionise the global fitness sector by providing an effective solution to the industry’s perennial recruitment issues, enhancing opportunities for fitness professionals.

IDEA is the world’s leading organisation for fitness and wellness professionals; the original one-stop solution providing the education, resources, community and experiences fitness professionals need to succeed.

It’s also the creator of FitnessConnect®, which is the largest global directory of qualified/verified fitness professionals. As CEO and owner of IDEA, and recently appointed chair of World Active, a global organisation advancing the fitness industry, Amy Boone Thompson is dedicated to anticipating and meeting the needs of fitness professionals across the world.

She said: “For IDEA members, think of these added features as IDEA FitnessConnect 3.0. Through this partnership, not only will we continue to verify credentials and liability insurance, but we can now offer enhanced features to place your profile in front of the hiring clubs/managers in your community who are looking for talent with your exact expertise. Sub a class or audition for a role all by simply turning on your app.

“We believe our partnership with CoverMe offers a viable solution for both sides of the market. The CoverMe app connects educated, qualified and insured fitness professionals with local clubs and studios, enabling these professionals to advance their careers and boost their income. At the same time, clubs can ensure high-quality classes and sessions take place to provide an excellent member experience.”

The intuitive CoverMe app was developed by co-founders Rosanna Tucker and Beverlee Brinkworth, who have decades of hands-on operational experience owning and managing boutique venues to big-box brands.

Their deep understanding of industry-wide challenges, such as managing staff and ensuring compliance with insurance and certification requirements, inspired them to create a solution that saves time and reduces stress for fitness professionals, club owners and operators.

The app seamlessly connects fitness professionals, including group fitness instructors, personal trainers, yoga teachers, sports coaches and swim instructors, with venues. This connection allows fitness professionals to boost their profiles, expand their networks and increase their earnings. The integrated system ensures compliance, enhances communication and includes a rewards system to incentivise and retain fitness professionals.

“Think of CoverMe as your pocket full of fitness,” says Rosanna Tucker, CEO of CoverMe. “The app is your digital wallet, which stores your certificates and insurance, where you can manage your invoicing and enjoy partner discounts. Above all, this is your route to getting in front of the venues where you really want to work, so you can earn more money, when and where you want to,”

A game-changer for venues too, the app enables operators to manage their teams and scout for fresh talent by posting audition requests to local and relevant professionals.

Fitness professionals who join the CoverMe community also receive the recognition and reward they deserve by earning points and badges for engagement on the app. These unlock discounts and offers from well-known brands to enhance their careers.

IDEA also complements the fitness professional’s ongoing career by offering low-cost liability and health insurance, business tools and access to thousands of articles and online courses to provide an online learning experience, continuing education credits toward recertification and advanced speciality certificates to advance professionally.

The strategic alliance between IDEA Health & Fitness Association and CoverMe Fitness is poised to set a new standard in the fitness industry. By addressing the real-world challenges faced by fitness professionals and club owners and operators, this partnership creates an end-to-end solution and will enhance the careers of fitness professionals, ensuring better experiences for clubs and their members alike.

The CoverMe app, which is already used by operators in the UK including Virgin Active, Fitness First, Lift Brands and Serco, recently launched in Australia. It makes its US debut at 2024 IDEA World Convention, IDEA’s annual celebration designed to Inspire the World to Fitness®, which runs from 10-14 July, 2024 at the Los Angeles Convention Center.

IDEA members can download the free app at the CoverMe booth #718 in the West Hall, set up their profile and have a free professional photo taken. A US$1,000 prize for the best CoverMe profile will be available every day.


Supplier: CoverMe

We're here to modernise group fitness behind the scenes, matching inspirational freelance instructors with gym gig gaps via our intuitive app.
Web:

Click here to visit CoverMe's leisure-kit listing


Connect with
leisure-kit.net
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

Find the right products and services for your company
News search
 
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

Call
+44 (0)1462 431385
 
People profile

Sheila McCann

Sheila McCann is a key figure in the global spa industry and used to run Chiva-Som
View feature>>
Catalogue gallery
 
Company profile
 
Hydrafacial

Founded in 1997, Hydrafacial has grown to become one of the world’s leading skin health brands.
View full profile>>
 

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email [email protected]
Leisure jobs
Powered by
leisureopportunities.com
Fitness Motivator and Personal Trainer
Salary:
Location:Gainsborough
Company: Everyone Active
More>>
Fitness Motivator
Salary: Competitive
Location:Gainsborough
Company: Everyone Active
More>>
Swim Teacher
Salary: Competitive
Location:Bristol
Company: Everyone Active
More>>
Team Leader
Salary: Competitive salary, excellent benefits
Location:Bristol
Company: Everyone Active
More>>
 
Leisure news
Powered by
leisureopportunities.com
19 Jul 2024
Neil Randall says resilience, accountability and responsibility have been the keys to his success

Urban Gym Group CEO, Neil Randall, talks in this month’s HCM about how being passed over for promotion taught him the resilience to power through the rest of his career.
More>>
18 Jul 2024
UBX signs master franchise deal in United Arab Emirates

Boxing and strength franchise UBX has taken a step closer to realising its ambitions to be the largest boxing provider in the Middle East by appointing a master franchisor.
More>>
 
Diary dates
Powered by
leisurediary.com
28-29 Jul 2024
Les Nouvelles Esthetiques Spa Conference 2024

Southern Sun Rosebank Johannesburg
South Africa
More>>
03-05 Sep 2024
ASEAN Patio Pool Spa Expo

IMPACT Exhibition Center Bangkok
Thailand
More>>
03-08 Sep 2024
Spa Peeps International Corporate Cruise

Cruise London, Amsterdam, Zeebrugge
United States
More>>
 
Property & tenders
Powered by
leisureproperty.com
Historical Significance meets Unique Investment Opportunity
Location: Jersey
Company:Jersey War Tunnels
More>>
Roko Health Clubs - for sale
Location: Chiswick, Gillingham, York and Nottingham
Company:Savills
More>>
Partnership Opportunity at Cleveland Lakes in the Cotswold Water Park
Location: Cleveland Lakes, Wiltshire and Gloucestershire
Company:Cotswold Lakes Trust
More>>

 
To advertise your product and
reach over 57,000 leisure buyers
call
+44 (0)1462 431385

Published by Leisure Media Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd